Do you have a Mission? - by Ravi Patel


Entrepreneurs start businesses on creative ideas. They know what they want to accomplish and what their mission is.


How about sharing that mission with the rest of the organization as it is being built up? Do you have a well-defined Mission Statement that clearly depicts the Entrepreneur's initial and refined thoughts on the purpose of the company?


Well-defined Mission statements often contain the purpose and aim of the organization; the company's primary stakeholders - clients, stockholders, employees, etc; responsibilities of the organization toward these stakeholders; and products and services offered.


In developing a mission statement encourage as much input from your management team, employees, and other stakeholders; make it short; and publicize it broadly internally and externally.


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